SAAJI DIGITAL / E-COMMERCE CASE STUDY

A beauty store designed to work beautifully.

Nasim Atr — a complete WordPress and WooCommerce shopping experience for beauty, skincare and fragrance. Designed, developed and customized from the storefront to the product detail page.

DESIGN · DEVELOPMENT · WOOCOMMERCE · TECHNICAL SEO

Nasim Atr website homepage showing skincare and fragrance promotional banners

01 / THE DIGITAL STOREFRONT

THE PROJECT

Beauty in the details. Function in every click.

Nasim Atr is an online beauty and fragrance store. I handled the complete website design and development, including WooCommerce implementation, Visual Composer customization, promotional banners, technical SEO and technical troubleshooting.

Performance-focused work also included moving the website to a different hosting service, resolving technical issues, and refining the storefront over time.

01 / END-TO-END DESIGN

02 / WOOCOMMERCE

03 / VISUAL COMPOSER

04 / TECHNICAL SEO

THE SHOPPING EXPERIENCE

Three moments. One coherent storefront.

A closer look at the real, right-to-left Persian storefront: its first impression, product discovery and product detail experience.

01 / THE FIRST IMPRESSION

Homepage & campaign design

A visual entrance to the store, with category navigation, a prominent search field and tailored campaign banners that introduce featured beauty brands.

Actual live website screenshot — Nasim Atr homepage with promotional banners

HOME / REAL WEBSITE SCREENSHOT

Actual live website screenshot — Nasim Atr homepage with promotional banners

02 / PRODUCT DISCOVERY

Shop browsing & product organization

A catalog interface with category navigation, product cards, filtering controls and sorting options, designed to help shoppers explore the collection.

Actual live website screenshot — Nasim Atr shop page with filters and product listing

SHOP / REAL WEBSITE SCREENSHOT

Actual live website screenshot — Nasim Atr shop page with filters and product listing

03 / THE PRODUCT DETAIL

A clear path to the product

Product information, imagery, pricing and the add-to-cart action share a purposeful layout. This is where a polished storefront becomes a practical shopping experience.

Actual live website screenshot — Nasim Atr WooCommerce product detail page

PRODUCT / REAL WEBSITE SCREENSHOT

Actual live website screenshot — Nasim Atr WooCommerce product detail page

SCOPE OF WORK

Designed, developed and refined.

01

Website & UI design

Complete storefront design, layout decisions and visual consistency across the shopping experience.

02

WordPress & WooCommerce

E-commerce setup and development, working with catalog, store, cart and product templates.

03

Visual Composer customization

Theme and layout customization using Visual Composer, alongside technical and design refinements.

04

Promotional creative

Store banners, promotional sections and visual assets designed for the retail context.

05

Technical SEO

Technical search optimization and website structure as part of the development work.

06

Hosting, speed & troubleshooting

Hosting change as part of performance work, technical fixes and resolution of site issues.

THE VALUE OF THE WORK

A storefront where identity meets usability.

The focus was a coherent visual identity, accessible product discovery and a maintainable WooCommerce storefront — supported by ongoing customization and technical problem-solving.

HAVE A PROJECT IN MIND?

Let’s build a better digital experience.

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